Good morning, men.
Thirty Three is a cold face wipe, kept ready in a small refrigerator that lives on your bathroom counter.
A cold wipe. A clean face. A better start.
Cold water is the oldest trick for waking up. Thirty Three makes it something you can reach for with one hand, before the coffee, before the phone.
- Named for 33°. Kept at about 45°.
- Cold enough to feel like a splash of winter, warm enough that a wipe never freezes to the cassette.
- Every wipe sealed on its own
- Thirty sachets stand in a cassette. Nothing sits open in a damp bathroom.
- Quiet, USB-C, no app
- It plugs in and stays cold. One soft light tells you it’s ready.
Five wipes, one cassette
Pick one for every morning, or rotate. Tap a sachet to read about it.
Daily Cleaner
The every-morning wipe
Lifts sweat, oil and overnight buildup. The default in every cartridge.
Read about Daily Cleaner- Texture
- Mid-weight spunlace, smooth face. Light, watery lotion that leaves no film.
- When
- Every morning, straight from the fridge.
- Price
- $34 for 30, before subscription
Thirty seconds, start to finish
- 0s
Walk in
Still half asleep. The light on the counter is a soft frost.
- 2s
Lift the lid
It rises on a damped hinge. A breath of cold air rolls out over the front edge.
- 4s
Take one
The next sachet stands up, ready. Tear the notch.
- 10s
Wipe
Cold, clean, a little shocking in the best way.
- 30s
Done
Bin the wipe. Close the lid. You have made your first good decision.
Refills arrive before you run out
A cassette every four weeks, or set your own pace. Swap formulas, skip a month, pause whenever.
This is a prototype. We want your honest opinion.
Nothing here is for sale yet. We’re a few friends trying to work out whether this should exist. Tell us what you’d pay, which wipe you’d pick, and what would stop you buying it.